In the News

Sep 21st, 2016:  The Shape+Store Freezer Buddy is featured on City TV's Cityline.  Let's portion and freeze Sloppy Joes: 

Click here to see the clip:

May 25th, 2016:  The Burger Master is reviewed by Chris Kimball from America's Test Kitchen on NBC's Today Show:

May 6th, 2016:  The Burger Master appears in the June, 2016 edition of Canadian House and Home Magazine:

December 15th, 2015: Shape+Store products are featured in the Foodie Gift Guide on The Marilyn Denis Show on CTV. 

Click here to see the clip (our segment starts at 10:06):

November 3rd, 2015:  Catch Maya demonstrating Shape+Store products on The Marilyn Denis Show!  10AM EST on CTV.

June 18th, 2015:  The Burger Master is featured in "5-15" magazine:


April 13th, 2015:  See The Burger Master in action on The Steven and Chris show.  Celebrity chef Vikram Vij makes lamb burgers with the world's best burger press!

Click here to watch the episode - our segment begins at 16:28 (only viewable in Canada)

Click here for Vij's Lamb Burger Recipe


Feb 18th, 2015:  Click to read about The Burger Master on

"Fill the freezer with the Burger Master"


Jan 30th, 2015 :The Burger Master was featured on Good Morning America's "Shark Tank Your Life"!

Our Super Bowl ad featuring The Burger Master was shown on Good Morning America today!

Click here to see the segment and the Super Bowl commercial!


Burger Master featured in Good Life Mississauga Magazine's "Gotta Have It Gifts" Guide

Click here to see the guide for Winter, 2014!


As Seen on Dragons' Den!


Click here to see The Smart Cookie featured on the opening segment of the premiere episode of Dragons' Den season 9!

Williams-Sonoma Demos for The Smart Cookie

In November, Williams-Sonoma Yorkdale and Williams-Sonoma Bloor invited The Smart Cookie to conduct product demos for their customers.  The events were a great success and we will be back in 2014 to conduct more demos.   Connect with us on Facebook to find out when our next demos will be.


Meet one Smart Cookie!

The Smart Cookie in action

The Smart Cookie in action

I haven’t met Maya Liberman yet, but I can tell you she’s one smart cookie!

Along with earning an MBA, this busy Oakville mom spent 10 years in the packaged goods industry and five years working in product development for Loblaws.

For the past two years, she’s used her experience as a professional product developer and as a mom to create her first kitchen gadget – The Smart Cookie.

The flexible two-piece BPA-free mat, about the size of a tablet, lets you store extra cookie dough in the freezer. A built-in cutter divides the dough into 12 + 1 perfect hexagonal cookies. To serve, transfer a few frozen cookies to a baking sheet and bake into delectable rounds.

To see the Smart Cookie in action, visit Or head to Williams Sonoma in Yorkdale Shopping Centre this weekend where Maya will be demonstrating her invention.

Last I heard, she’s also scheduled to audition on the Dragon’s Den in February.

My sister Nancy and I are both impressed with Maya’s pretty Canadian-made tray, and we liked the chocolate chip cookie recipe that came with it.

Nancy figures it would be fun to send kids back to university with a dozen ready-to-bake cookies.

“It would be easy for them as long as they have a cookie sheet,” she said. “Of course they’d need to remember to bring it home for a refill!”

I’ll be using The Smart Cookie for big-batch cookie recipes. After about three dozen, I’m usually thoroughly sick of baking cookies, and would happily freeze some for another day.

I also like the idea of keeping a stack of mats in the freezer, each with batter from a different batch, so you can offer guests an assortment of freshly-baked cookies.

And kids with allergies can keep their own cookies in the freezer ready for baking.

To find a retailer near you, check out Maya’s website at

Posted: November, 23, 2013

Do you love fresh baked cookies?   Who doesn’t, right?  Well my friend Maya who is an avid baker, thought of a way to easily store homemade cookie dough in the freezer so that you can always have fresh baked cookies on hand to share with family and friends (or just to keep for yourself when the munchies strike!).

smart cookie 1

Maya developed a product called The Smart Cookie™, a storage container that will shape, store and freeze your homemade cookie dough.  Here I am testing it out with Oatmeal Chocolate Chunk Cookies.  I gotta say, with four kids at home this product will come in handy.

smart cookie 2

smart cookie 4

I was pleasantly surprised at how easy it was to fill The Smart Cookie ™ with the cookie dough, and then to remove the frozen cookie pieces.  Now I can get several fresh baked servings of cookies from just one preparation of cookie dough.  Holiday baking just became much easier.   Other important features of this product are that it is made in Canada, it is BPA free and dishwasher safe (this was a must for Maya, she hates doing dishes!)

smart cookie 5

The Smart Cookie™ is being sold at 11 stores across the GTA, on and also at   Maya will also be conducting product demos at Williams-Sonoma Bloor St on November 23rd, and at the Yorkdale Williams-Sonoma on November 30th, she will be handing out fresh baked cookies so make sure to stop by and visit if you are in the area.  Maya is also planning to audition for the next season of Dragon’s Den, so make sure to tune in to season 2014 to see if she made it (oh, and keep your fingers crossed for her!)